Over the Dandruff

Thoughts we often overlook

5. Take a Shower

Beating the creative block can be a long and gruesome process. Many of us resort to blankly staring at screen waiting for a great idea to pop into our heads. We then begin to question ourselves and our abilities. This is what we get for working without limitations.

There has to be a method to the madness.

The creative process is just that — a process. I believe that we work better by establishing a general routine that outlines key steps in the creative process. It shouldn’t be over-detailed or mechanical, but rather flexible guidelines on how to solve the task at hand. This routine actually allows us to concentrate on one issue at a time instead of trying to encapsulate the “Big Idea” all at once.

In this routine, Interruption-free space is sacred. The digital era that we live in creates the desire of detraction over downtime, therefore, the “creative pause” is a necessity. This allows us to break from the intoxication of a particular concept, clear our heads, and get the creative juices flowing.

Whether it involves exercise or hopping into the shower, (even just 30 seconds to recollect) it is during the creative pause that our “A-ha” moments occur and a group of ideas become the right idea.


October 11, 2011 - Posted by | Uncategorized

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